Why is it important to continue training as a Realtor®? Our business is ever evolving! That may describe other businesses as well, but we are deeply into legal forms in our day to day business. The building codes are ever evolving, and, of course, our “standard of practice” with ethical questions and answers changes with society.
When I first graduated from real estate school (years and years ago now), our contract of sale was a mere four pages, and we had FEW, if any, disclosures. Over the years in California, our paperwork has changed and grown to over 75 pages in a standard residential sale! If we only went to school to learn the updates in our forms, it would be a couple of weeks each year.
I love learning, so it is not an issue for me to build in the time to stay current. What baffles me and keeps me on my toes at the same time is the real time shifts in the social media forums. Facebook, Twitter, Snapchat, oh my! We didn’t even have an Internet when I first learned to sell houses and land. So now we accomplish many parts of our day on the computer. From listing information to natural hazards disclosures online, our clients are able to read and absorb many factions of our transactions online.
But training is still hands on in many ways. To keep up I insist on taking at least one “update course” every season, as well as honing my marketing skills to tune in to the latest and most available information and how to disseminate it to our buyers and sellers.
This season, along with all the fun of Halloween (watch for us out touring homes in our costumes this year), and the rest of our upcoming holidays, I will be taking a new and improved version of how to use technology to present my listing program to my sellers. If you are ready to sell your home in the near future, please know that I am upgrading ALL my skills in November in a four part series of classes to be sure you are getting all the best of my tools when I arrive to give you an opinion of value and show you what my team can do for you.